Twitter: a place to talk about what is kept quiet
Under the hashtag #ididnotreport hundreds of sexual assault victims in the United Kingdom are speaking out on the social network.
Mobile advertising: the next big challenge for the social networks
The online sociability networks are receiving an increasing number of visits from mobile devices. But the challenge is to turn this traffic into money to boost their commercial performance. [...]
MASH MY WEEK! Review of the outstanding Media, Technology and Social Media news for the week 5-10 March
Welcome to a new edition of Mash My Week! On this occasion we bring you the latest launches that have got people talking.
Online marketing: How to make the most of the new YouTube
While audiovisual consumption makes up more than half of Internet traffic, its star platform has become more professional and more ‘sociable’. What are the main changes and how do they [...]
Mobile marketing strategies: Are consumers way ahead of businesses?
The way in which we surf the Internet is changing at the speed of light thanks to the mobile devices that enable us to be always connected. The technological structure is ready, consumers are [...]