Hispanic Heritage Month is an opportunity to celebrate the community’s strides in innovation. As an entrepreneur and the first Latin American woman to lead a company to Unicorn status, I feel incredibly proud to be a part of a group of Hispanic leaders, paving the way for digital money and pioneering investment democratization.
On “The Unicorn Hunters Show,” I sit on a panel of investors known as the “Circle of Money,” along with two other Hispanic powerhouses, Rosie Rios, the 43rd Treasurer of the United States, and Moe Vela, Former Sr. White House Advisor and Attorney. Together, we represent the Hispanic community in a revolutionary platform whose goal is to help fund high-growth companies that are on their way to reaching a billion-dollar valuation.
“Unicorn Hunters” gives my team and I the chance to prove that Hispanics are more than a significant minority in the United States; We lead the way in innovation with a focus on creating equitable opportunities, and I can’t help but notice how far we’ve come.
Hispanic Heritage Month started 50 years ago as Hispanic Heritage Week when in 1968, President Lyndon B. Johnson announced the week-long celebration. Still, it wasn’t until 1988 that President George H. W. Bush put National Hispanic Heritage Month on the national calendar, changing the week to 31 days starting on September 15th.
The extended holiday helps celebrate Hispanic communities’ diverse and cultural contributions to the United States.
We were thrilled to welcome companies like Starton TX and ThyroidPrint, led by Hispanic CEOs, who pitched their project to millions of viewers and potential investors on my show. They hoped to scale up and take their businesses to the next level. Both companies blew us away with their presentations and their visions to help make the world a better place.
And while we recognize the strides, it’s important to remember that the Hispanic community still faces many challenges.
According to recent research from the Latino Business Action Network (LBAN), Hispanic businesses play an essential role in the U.S. economy, meaning we need access to home loans, capital for new businesses, and better savings. Yet consistent access to money remains out of reach for many Hispanic entrepreneurs.
Additionally, Hispanic entrepreneurs still only obtain 2.1% of the investment, according to crunchbase, and our objective at Unicorn Hunters is to help create opportunities to give them alternatives to fund their billion-dollar ideas.
In addition, Hispanics historically have been labeled as “unbanked” or “underbanked” for decades. However, a recent research report by Plaid (Fintech Effect 2021) shows that 95% of Hispanics use financial technology or fintech. People with few resources — regardless of location — now have banking, insurance, credit, and cryptocurrency access.
As we enter the new frontier of investment and the future of money, cryptocurrency presents a great area of opportunity for Hispanics.
And data shows that 24% of cryptocurrency holders are Hispanics. That makes us the most significant percentage of crypto holders compared to other minorities in the U.S.
Cryptocurrency goes beyond helping communities in the US, and it’s now contributing to economies in Latin American countries. High-interest rates, inflation, and looming recessions combine with insufficient access to capital to force people to search for alternative financial solutions. Once they can access money to boost innovation or have a reliable alternative to traditional banks, they can create their own wealth.
We launched Unicoin, the official cryptocurrency of Unicorn Hunters, earlier this year. It’s a game-changer because it allows people to enter the crypto market with a next-generation coin that is backed by assets in high-growth innovative companies and is designed to pay dividends to its shareholders. Unicoin is poised to do just that. It’s a stable, next-gen cryptocurrency backed by assets – unlike other cryptocurrencies.
We firmly believe that removing barriers to equal opportunities in Hispanic communities can dramatically alter their financial landscape. It’s our goal to see a new economic opportunity that allows people to build wealth. The future of economics must prioritize diversity, equity, inclusion, and accessibility.
Together, we can continue the process of opening more financial opportunities, not just for the Hispanic community but for everyone. As you celebrate Hispanic Heritage Month, I encourage you to visit Unicoin.com to learn more about how Unicoin can transform and build a better world.